About me

“Simplicity is the ultimate form of sophistication” is my favorite design motto. As a product designer, my superpower is to make a product/service meaningful and delightful through empathy and also by being data-informed.

Visual Design
Interaction
prototyping
Data Visualization

Design Process

Empathize

Put myself in user's shoes and understand the pain points throughout the entire end-to-end experience.

Define

Define the user needs and project goals by identifying the project‘s position within competitions.

Ideate

Whiteboarding and brainstorming are essentials to the design thinking process and it’s as important as doing design explorations to me.

Prototype

Let the work to explain themselves! I build click-through prototypes for getting feedbacks from peers and communicating with engineers.

Test

User testing is amazing. It’s how I validate my design work and collect user feedbacks.

Reiterate

The key to testing early in the development process and keep reiterating the design based on user research findings.

Check me out at Linkedin